Free Industry Tool

What Are Your
Returns Actually Costing You?

Enter your brand's numbers below. Discover your true annual return cost — and how much of it is driven by sizing alone.

✦
Annual Online Revenue Your total e-commerce turnover
£
Return Rate UK avg: 25–35%
30%
Avg Order Value Per transaction
£
Return Processing Cost Per item (avg £8–15)
£
Product Category
✦
Your Annual Returns Analysis
Total Returns Cost
£0
Revenue lost to returns annually
Items Returned / Year
0
Physical items processed
Sizing-Driven Returns
£0
70% of returns are size-related
Effective Margin Lost
0%
Of total revenue consumed
Where Sizing Returns Come From
Too small
—
Too large
—
Fit / cut issues
—

If AI sizing recommendations reduced your sizing returns by 40%, your brand would recover an estimated:

Based on verified pilot data from a comparable UK fashion brand. A 40% reduction in sizing returns is a conservative baseline.

£0 Recoverable / year
UK Fashion Industry Benchmarks
Total UK returns market annually£7 billion
Returns driven by sizing issues70%
Average UK fashion return rate25–35%
Return rate in fitted categories (swimwear, lingerie)40–60%
Average processing cost per returned item£8–15
Brands offering AI sizing — current UK adoption<5%
Ready to see what your brand could recover?

SizeSutra's AI sizing technology captures accurate body measurements
in under 30 seconds — no manual input, no measuring tape.

✦ Book a Free Sizing Audit

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